Our company was recently featured in the Sponsor Spotlight section of Rolling Hills Living magazine for May 2020. Below are the details of our interview:
Your Name: Ken and Keri Roberts
Your Position: Ken, CEO and Co-Founder; Keri, Co-Founder
Company Name: OsteoStrong® Palos Verdes
Phone Number: (310) 541-0111
Business Address: 550 Deep Valley Dr. 355 Rolling Hills Estates, CA 90274
Industry: Health & Wellness
Where are you from originally?
Tell us about you and your family. I was born and raised in Lawndale, and the South Bay has always been my home. I met my wife Keri at a charity fundraiser hosted by a matchmaking company she had gone to work for the previous week. The next day, we had our first date and have been inseparable ever since. We were married in 1995 and moved to Valmonte in 2003 right before our son, Gavin, was born. He is now a junior at PV High and plays on the baseball team. I have worked in the real estate industry for 42 years. I owned my own mortgage company for 17 years, and Keri has been a matchmaker for the past 27 years. In 2014, we decided to add something we are both passionate about as a hobby business. As Wine Ambassadors for the Boisset Collection, we represent and sell wines from 15 wineries from Napa, Sonoma, Monterey and France and put on wine tastings in homes and boardrooms and as fundraisers.
What prompted you to start your business and how did it begin?
Last March, I stumbled onto a new health and wellness company called OsteoStrong ®. It’s a breakthrough system that delivers osteogenic loading to those looking to dramatically improve strength and bone density quickly and safely. I had never heard of osteogenic loading and didn’t know what it was. When I learned the four musculoskeletal robotic Spectrum machines were designed to safely emulate high impact, axially on the bones and instantly display biofeedback that tracks strength gains from session to session, I was intrigued. OsteoStrong® places users in optimal body positions which enable them to load much more than they could ever lift, press or pull with weights and traditional strength training in a gym. Sessions take a total of 10-15 minutes, guided by a trained session coach just once a week. This process actually triggers an adaptive response, known as osteogenesis, to produce new bone tissue. The youngest user is 6 years old and the oldest, so far, is 98 years old. OsteoStrong® members have reversed osteoporosis and osteopenia in a completely drugfree, holistic manner.
Another interesting side effect, when bone density increases new muscle fibers, called myofibrils, are created and the body is able to metabolize glucose more efficiently causing Type II diabetics to see their A1C levels go down significantly. Additionally, neck pain, back pain, knee pain and any joint pain tends to decrease or go away entirely. Balance and posture improve significantly and people of all ages get measurably stronger very fast.
My son and wife and I all use OsteoStrong ®. I had lived with chronic lower back pain for 10 years and while not debilitating it was nagging and getting worse. In addition, I had somehow gotten a virus in my inner ear that permanently impaired my balance. The nearest location of OsteoStrong®was almost an hour North. My son and I started making the weekly trek up there and the first thing I noticed was my lower back pain completely disappeared! My balance was noticeably improving, and both my son and I were getting stronger almost every week. After seeing my upper body strength go up 105% over 10 months, my wife’s improve by 127% and our son’s by 180%, I made the decision to open an OsteoStrong® location in Rolling Hills Estates in the Promenade on the Peninsula at suite #355. We temporarily have the Spectrum machines set up next door to our permanent space while it’s being built out. We are taking new and prospective Founding Members through sessions so they can see what it’s all about. I’m offering our first 150 Founding Members considerable savings and a money-back guarantee. If you try this for five or six weeks and it’s not for you for any reason, I will refund your money. There is also no long-term contract. Thirty days’ notice and you can quit with no further obligation. People have nothing to lose by trying OsteoStrong ®, except pain and weak bones!
What do you want your potential clients to know about you?
That every person on our team is passionate, committed and all-in on OsteoStrong®. Our staff is dedicated to helping members achieve optimal health while making them feel like family. I will personally be in the Center every day. My wife, Keri and our son Gavin will be part of the session coaching team. So it’s a family affair for us, and we can’t wait to watch our Peninsula family grow.
What do you enjoy doing outside of work?
I am a member at PVGC and try to get out and play golf when I can. We love food and wine and really enjoy putting on wine tastings. We have created silent auction items for PEF and other school fundraisers like guided wine tastings for 12. Our friends, Tom and Julie Heinsheimer from Rolling Hills, have been gracious enough to donate their spectacular garden in their lovely home behind the gates several years in a row for an exquisite five-course wine dinner prepared by a private chef, paired with wines from our portfolio.
Anything else you’d like to share about yourself or your business?
I will finish with a story. Keri and I went to Albuquerque, New Mexico, for five days of training for OsteoStrong® The last day they let us take actual members through their regular sessions. One of my members was an 80-year-old gal and I asked her how long she had been coming. She said 4 yrs. At 76 yrs. old, she said she came through the door with a walker. She was full blown osteoporotic. Her balance was challenged. Her fear of falling had reduced her activity level, which made her weaker, which made her balance worse, which increased her fear of falling and she was stuck in that downward spiral. She hated the horrible side effects of the osteoporosis drugs her doctors wanted her to take. She tried OsteoStrong® and after a year of doing sessions once a week for 10 minutes, her strength had increased over 100%, her balance improved substantially and not only did she not have osteoporosis any longer, she had the bone density of a 30-year-old, threw the walker away and was ballroom dancing again! That’s why we are doing this. Our goal is to have hundreds of these stories to tell, whether it be an octogenarian, high school athlete or anyone in between. Perhaps one of them will be yours!